Hakata Toyoichi, located inside Bayside Place Hakata, offers an experience that is surprisingly rare even in Fukuoka: a wide variety of fresh sushi, all priced at the same affordable rate per piece. This article explains what makes this restaurant stand out from a sushi quality and value perspective, and who will appreciate it most.

This review is for readers who care about ingredient quality, balance, and structure in sushi—not just volume or novelty. If you enjoy comparing different fish side by side and understanding how price influences eating behavior, this place is worth your attention.

1. The Core Strength: Fresh Sourcing and a Truly Flat Price Structure

The defining strength of Hakata Toyoichi is simple but powerful: quality × variety × equal pricing across all sushi items.

The restaurant sources seafood daily from the Nagahama market area, and consistently rotates around 50–60 different toppings. What matters more is that premium items—lean tuna, fatty otoro, white fish, blue-backed fish, uni, and ikura—are all offered at the same per-piece price.

In most sushi restaurants, price differences guide your choices. You hesitate before ordering expensive items. Here, that mental friction disappears. Every piece sits on the same footing, which encourages you to move freely across the menu. I found myself naturally eating at a faster, more intuitive rhythm, choosing based on interest rather than cost.

That ease of “horizontal movement” across different types of fish is, in my view, the restaurant’s biggest advantage.

 

2. Working Through Tuna and Fat-Rich Toppings

The lean tuna (akami) immediately showed firmness and clarity. There was no lingering oiliness, and the flavor stayed clean and direct. Starting with this piece made it easier to notice differences in texture and fat as the meal progressed.

Otoro, eaten after the akami, made its richness more apparent. The fat melted slowly on the tongue, but never became overwhelming. When eaten with the rice, the balance stayed intact rather than collapsing into heaviness.

The tuna toro gunkan shifted the emphasis further toward fat. With the added aroma of nori, the richness became more defined. Even with the same ingredient, the format changed the impression noticeably.

Nodoguro stood apart from typical white fish. Its aroma lingered strongly after the bite, and the fat content clearly placed it in a different category. This was a piece that stayed in my mind after eating it.

Kanpachi offered moderate fat and a pleasant firmness. It wasn’t flashy, but the umami developed steadily as I chewed, giving it a sense of reliability.

Sea bream (madai) was light but not watery. The flavor opened gradually, making it effective as a reset between richer toppings.

Anago was fluffy and gentle. The sweetness of the sauce worked well, and even later in the meal it didn’t feel heavy.

 

3. Toppings Where Texture Is the Main Feature

Horse mackerel (aji) was soft and aromatic, with flavor spreading with each bite. A subtle aftertaste remained, helping shape the flow of the meal.

Yellowtail (buri) delivered an immediate impression of sweetness from fat. Compared to tuna, its richness layered differently and felt more forward.

Spear squid (yari-ika) had a clean bite and satisfying snap. As I chewed, a mild sweetness emerged, leaving the mouth feeling refreshed.

Octopus required real chewing. Its elasticity made texture the focus, and the umami intensified the longer it stayed in the mouth.

Uni gunkan avoided excessive ocean aroma. Instead, sweetness spread gently, offering contrast rather than competing with the fatty fish before it.

 

4. Delicate Flavors and Clear Contrast

Flounder (hirame) showcased the appeal of white fish at this restaurant. Thinly sliced, it loosened together with the rice and left a quiet but lasting finish. It didn’t push flavor aggressively, which made its delicacy stand out.

Ikura gunkan clearly shifted the pace of the meal. The firm roe burst when bitten, releasing saltiness and umami that contrasted sharply with white fish eaten beforehand.

Ark shell (akagai) began with crunch, then moved into umami. Compared to scallops, texture played the leading role. For me, this was a natural point where the mood of the meal reset.

 

5. Grilled Shellfish from the Hamayaki Set

Beyond sushi, the restaurant offers tabletop-grilled shellfish such as small abalone, turban shell, and scallops. Depending on the season, oysters may also be included. This allows you to insert warm, cooked seafood between sushi rounds.

Grilled oysters stayed plump and delivered concentrated umami, with aroma intensified by heat.

Scallops became noticeably sweeter when grilled, with the natural sugars coming forward immediately.

Turban shell had a firm bite with slight bitterness. That bitterness tightened the finish, making it a good counterpoint after sweeter items.

Small abalone was not overly tough, but its texture was memorable.

 

6. Items That Reset the Palate

Fried shrimp worked well between sushi rounds. Despite being fried, it didn’t feel heavy or disruptive.

The aosa seaweed miso soup offered a calming aroma. Whether taken mid-meal or at the end, it helped bring the meal together cleanly.

 

7. Final Thoughts

Eating through the menu made the differences between each piece easy to understand. Because each item is priced individually, you can focus entirely on what you want to eat, which makes the restaurant especially comfortable for solo diners.

Rather than overwhelming you with luxury, Hakata Toyoichi succeeds by letting quality seafood speak clearly—one piece at a time.

 

Restaurant Information

Name: Hakata Toyoichi, Bayside Place Hakata
Cuisine: Seafood, Sushi, Tempura, Seafood Bowls
Address: 13-6 Chikkohonmachi, Hakata-ku, Fukuoka (inside Bayside Place Hakata)
Access: Immediately after getting off the Nishitetsu bus at “Hakata Futō”
Hours:

  • Mon, Tue, Thu: 11:00–20:30

  • Fri: 11:00–21:30

  • Sat: 10:30–21:30

  • Sun: 10:30–19:30
    Closed: Wednesday
    Price Range: Per-piece pricing, generally affordable

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